Massari Chats To The Idle Man

mens street style massari red jacket

Massari mixes Middle-Eastern melodies with western culture to create a sound of his own. His name coming from the Arabic word for money, The Idle Man sat down with the Lebanese/Canadian hit maker to discuss life growing up and his two new songs.

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Born in Beruit, Lebanon, Massari fled his homeland when he was 11 years old due to the Civil War. Along with his family he was accepted into Canada as an immigrant and first lived in French speaking Montreal. The first time Massari played live was the he was 13 at his elementary school performing a rendition of a song called “Sukiyaki”. He recalls being “shaken” with stage fright but stated it was the moment he realised singing was what he wanted to devote his life to.

With the family struggling in a french speaking city they decided to move to Toronto 3 years later. It was her that he would produce his first single “Spitfire” in 2002 which was broadcast across radio stations in the capital Ottawa. 2005 saw the release of his self titled debut album. The album saw success in Canada, 2 hits cracking the top ten charts, as well as in Europe, Asia and The Middle East. Massari has since gone on to produce songs with French Montana and Beanie Man to great success. We were lucky enough to get to chat to him about his influences and style.

massari so long

What were your musical influences when you were growing up?

Michael Jackson, Baby Face, Boyz II Men

How do you think being born in Beirut and growing up Montreal has influenced the sound that you produce?

Having experienced both cultures allowed me to produce music that would cater to a bigger audience by infusing both the Middle Eastern and North American sounds within my music.

What was a fundamental track that led you to want to write and create your own music?

Boyz II Men “End of the Road” – the song had the ability to tap into my emotions and made me reflect on things in my life in a way I hadn’t experienced before. It influenced me to start creating my own music.

Massari close up

Your songs tell stories and each one is very unique, do you think that it’s important to make music that takes your listeners on a journey?

I think it’s the most important part of making music – allowing the listener to feel as though you’ve taken them to another dimension. For those 3 minutes or so, you’ve helped them escape from their everyday life and allowed them to create a memory that is now linked to your music.

Having worked with rappers like French Montana in the past, do you think that you guys will collaborate in the future?

French is a very close friend of mine and I am a huge fan of his music. If the right song and opportunity presents itself, I can most definitely see us doing another collaboration.

Who’s one artist that you would love to work with, dead or alive?

Beyoncé or Rihanna.

massari close 2

Your new songs “Done Da Da” and “So Long” are doing incredible in the charts racking up nearly 30m views combined, what has been your reaction to the response on these tracks?

I believe that I’m the luckiest artist in the world to have such an incredible fan base that has been supporting me for so many years. I am so grateful for them and everything I do as an artist, I do for them.

Are these tracks a taste of what we can expect to come for the rest of 2017?

This is certainly a preview of the overall vibe that we have on the upcoming album. I have once again fallen in love with making music.

How would you describe your clothing style and where do you take inspiration from in your outfits?

I try to keep a balance between GQ and streetwear. I believe it’s important to feel comfortable but look fresh, and that can vary from a crisp button-up to an oversized hoodie.