About – Unlike other brands which dip in and out of fashion, Lois Jeans have stood the test of time. This is probably down to their positive and proud Valencian spirit. The conscious brand has kept to their original style, designing timeless pieces which are a staple in the wardrobe of any modern man.
History – Established in 1962, Lois Jeans went on to become the first European jeans brand to conquer the world. Flourishing in the 70s’, they were worn by influential fashion icons and musicians and soon were all over the dance floor. Growing alongside the generation of their time, they are still seen as never growing old – making them the jeans for all ages, shapes and sizes.
Clothing – Creating style and quality clothing stems from their beliefs in a longer lasting wardrobe. Finding themselves going a step further than what the rest of the fashion industry does today. Their designs are not seasonal however, they strive to create clothing that is wearable in every climate and every season.