Introducing The Idle Man Guide Store

Introducing The Idle Man Guide Store

The Idle Man are proud to introduce The Guide Store. Our first ever bricks and mortar outlet aiming to make shopping more of an experience for men, rather than a chore. 

The Guide Store is a unique shopping experience that helps men find the clothes they want in the easiest possible way. Our first physical store allows men to browse some of our most popular products, whilst receiving personal style advice from a dedicated team of experts.

In the spring of 2014, The Idle Man was set up, by our CEO Oliver Tezcan, with the goal of being the ultimate online destination for men's fashion needs. Over the last two years our dedicated team have worked tirelessly to build the presence of the online store and The Idle Man Manual to become two major players in the menswear world. Now, on Friday 7 October 2016, with the opening of our new store, we witness the next stage of The Idle Man's progression.


Situated at 97 Leather Lane, the opening of our new guide Store marks the evolution of The Idle Man brand, making it easier than ever for you to satisfy your shopping needs. With the huge amount of success we have experienced in our relatively short existence online, we decided it was time to expand in a way that would reach our customers in the most personal way possible.

At The Guide Store our very own personal stylists will assist you in picking out some of the most in demand products from our own label range, as well as new and current brands. You will be able to try pieces on, order them, and have them delivered to a home or office address, or in store to be collected.

The Idle Man's store showcases some of the most popular items from our clothing, accessories, footwear and lifestyle ranges. Carefully choosing each and every brand, we believe we have the perfect balance between fashion, grooming and lifestyle. Instead of searching through endless rails of clothing we intend to bring you the clothes that you want as easily as possible. From classic heritage brands such as Grenson and Barbour, to a more modern feel with The North Face and YMC, we will have something to satisfy your style requirements.


Services Available

For customers that wish to gain the full Idle Man experience we offer a unique personal styling service. All you have to do is book an appointment.

Personal Styling

The store has several dedicated personal stylists who can offer expert advice on an ad hoc basis or if you have a more pertinent question simply book an appointment and get 30 minutes of free one to one advice.

Book an Appointment

To get the most out of your experience we recommend booking a one on one consultation with a member of our personal stylist team. When you reserve an appointment our experts will help you pick out your very own look, whilst also answering any questions you may have.

Phone Up

The easiest way to book an appointment is by ringing us on 020 7096 1146.

Ask a Stylist

If you're in store and need a quick answer, then simply ask a member of staff and they'll gladly help you with anything you need to know.

Brands Available

The Idle Man's own label range shall take centre stage, alongside a selection of hand picked brands including, but not limited to: Grenson, Barbour, YMC, Levi’s Vintage, Alpha Industries, Nudie, Lee 101, Red Wing, Novesta, The North Face, Native Union, Laboratory Perfumes, Soulland, Anderson’s Belts, Billionaire Boys Club, ChampionCarharttt WIP, Porter Yoshida and Global Knives.


Find The Store


97 Leather Lane

Phone Number

020 7831 7532

Opening Times

Monday - 11am - 7pm
Tuesday - 11am - 7pm
Wednesday - 11am - 7pm
Thursday - 11am - 7pm
Friday - 11am - 7pm
Saturday - Closed
Sunday - Closed


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