It can be a track, gig or a conversation they overheard. We're taking a look at the moments that artists realised they were going to dedicate their lives to music.
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This series is about getting to the bottom of why someone would make the jump into a life in music. As glamorous as it might seem, it's definitely not an industry that guarantees success and making that move is often motivated by some powerful moments. However broad or weird it is, we'll be getting to grips with a few different artists to find out why they decided to do something different with their career.
Kicking off the series are two men who's single has just been accompanied by a video from Director Keith Schofield. Jacob Plant's been impressing since his debut single was released by Calvin Harris in 2014 and he works with the 'Call Mi A Yardie' reggae artist Stylo G on 'Bike Engine' - check the video below for some freaky visuals. In the meantime, here are the moments they knew they'd dedicate their lives to music.
When I was 14 years old, Pendulum’s first album 'Hold Your Colour' came out. My mate gave me a copy in Maths and told me to listen to it. I remember playing the album start to finish for the first time and being absolutely blown away by it. I was learning to produce at the time, but as soon as I heard that album that was the moment I knew I wanted to make electronic music. A few years later me and my friends went to see them live at Brixton Academy. The energy was unreal, the whole experience changed my life!
I grew up in Spanish town, Jamaica and my father was a popular dancehall artist (Poison Chang). Throughout my childhood I'd watch my dad, Beenie Man, Dirty Man, Shabba Ranks and others perform in our community. One day I went to a local show with my Dad to watch him perform. In the middle of his performance he called me up on stage to do a verse and the crowd went wild! From that day I realised music was my life and passion.
Get The Look
Take a look at Jacob Plant's style. An Alpha Industries bomber is a smart choice with winter on its way. A pair of black kicks are also a prime piece of winter wear and they're always gonna look good!